There is no perfect CRM deployment. There’s always another initiative, feature, report, layout change, use-case, integration idea, etc. In many organizations, we’ve seen such CRM backlog requests pile up for years and years, unattended.
At Mile High Data Solutions, we’re excited to partner with you to clear out and prioritize your CRM tech debt, create a strong long-term foundation, and thrive. We’re here to help you get a handle on your CRM strategy, uncover key opportunities, and design something that works more efficiently.
Twila Queller, Director of CRM Strategic Solutions, has over a decade of experience across major CRM platforms. After multiple stops at sports properties, she’s spanned the lifeblood of top SaaS providers: StoneTimberRiver, SSB, KORE, and Two Circles. She’s seen many of the ways in which CRM environments struggle or could use some supportive TLC.
We’re actively working with partners on CRM Health Checks, designed to review their current environment and set them up for a positive structure going forward. This will analyze entity and field usage, storage utilization, adoption practices, reporting, forms, and more.
The intent of the health check to provide an outside perspective toward how you can take the next step in your CRM evolution. We’ll share clear best practices, a go-forward action plan, and an easy-to-follow executive summary to share more broadly within your organization.
In the early days of sports business analytics, CRM served as a quasi-data warehouse for many teams. CRM was misused, mistrusted, inefficiently designed, and adoption waned with such a poor reputation. CRM was viewed negatively. It was seen as a requirement, not an opportunity. It was treated as an obligation, not a value-additive resource.
Through our holistic approach to technology and data, we have a keen eye toward benefits and best practices. We want to help teams help themselves with regards to how CRM can work for them.
We’re eager to help you bring a fresh perspective to CRM. Let’s chat to see how we can make significant strides with your organization.

